M Moda Interact
Pricing

Simple pricing for WhatsApp recovery conversations.

Moda Interact charges for one thing merchants can understand clearly: recovery conversations. Every plan includes AI-powered WhatsApp abandoned checkout recovery, multilingual customer conversations and no separate WhatsApp billing.

Explore plans See top-up savings
5 free lifetime conversations to get started
4 tiers with one clear pricing model across all plans
No surprise complexity no message-by-message pricing for merchants to learn
Core billing unit 1 Recovery Conversation

One abandoned checkout entering AI WhatsApp recovery.

Monthly plans
Better top-up rates
Non-expiring purchased credits
No separate WhatsApp bill
Plans

Choose your recovery capacity.

All plans use the same product experience. The difference is how many recovery conversations you can run each month and how attractive your additional top-up rates become.

Free

Free

£0

Perfect for testing Moda Interact on live abandoned checkouts.

5 lifetime conversationsTry the product before committing.
AI WhatsApp recoveryRecover abandoned checkouts automatically.
Multilingual conversationsContinue recovery in the shopper's language.
Recovery analyticsSee usage and recovery outcomes.
Most popular
Starter

Starter

£35/month

For smaller stores starting automated WhatsApp checkout recovery.

100
recovery conversations every month
Included capacity100 monthly recovery conversations.
Subscriber top-up ratesGet better pricing than Free when you need more.
No separate WhatsApp billingModa handles the messaging complexity.
Multilingual customer recoveryDesigned for international commerce.
Growth

Growth

£75/month

For growing stores recovering more abandoned checkouts each month.

250
recovery conversations every month
Included capacity250 monthly recovery conversations.
Improved top-up ratesLower incremental pricing than Starter.
AI-powered recoveryConversation-based checkout recovery.
Merchant + customer localisationBuilt for multilingual merchants and shoppers.
Scale

Scale

£149/month

For higher-volume stores running WhatsApp recovery at scale.

500
recovery conversations every month
Included capacity500 monthly recovery conversations.
Best top-up ratesUnlock the strongest value on additional packs.
Priority supportFast help for higher-volume merchants.
No separate WhatsApp billingOne simple Moda pricing experience.
Top-ups

The more committed the plan, the better the top-up value.

Purchased conversation packs never expire, and subscribers unlock better rates than merchants on the Free tier. That means you can start small, then move into a plan when recovery becomes a regular part of your workflow.

How to read this section

Each row shows what a £5, £10 or £20 top-up buys depending on your current plan. The higher the plan, the more conversations you unlock for the same top-up amount.

£5small boost
£10steady growth
£20best one-off value

Free tier

Highest top-up rate — ideal for occasional usage.

£5 pack10 conversations
£10 pack22 conversations
£20 pack50 conversations

Starter

Better top-up value once you subscribe.

£5 pack15 conversations
£10 pack32 conversations
£20 pack70 conversations

Growth

More capacity, stronger incremental pricing.

£5 pack18 conversations
£10 pack40 conversations
£20 pack90 conversations

Scale

Best top-up rates for high-volume merchants.

£5 pack20 conversations
£10 pack45 conversations
£20 pack100 conversations
Visual guide

One pricing ladder. Four ways to grow.

The illustration below shows how merchants can move from trying Moda Interact for free, to buying occasional packs, to subscribing for better value and stronger recurring recovery capacity.

1

Try for free

Use the 5 lifetime recovery conversations to see how Moda Interact performs on real abandoned checkouts.

→
2

Buy a top-up

If usage is occasional, add £5, £10 or £20 worth of non-expiring conversation credits.

→
3

Subscribe

Move to Starter, Growth or Scale once recovery becomes a regular monthly revenue channel.

→
4

Top up more efficiently

Subscribers keep their monthly allowance and unlock better top-up pricing when they need extra capacity.

How credits work

Monthly allowance first. Purchased credits second.

1. Monthly included allowance Your plan's included conversations are consumed first each billing cycle.
2. Purchased top-up credits Any additional packs remain available and are used only after the included allowance is exhausted.
3. Buy more or upgrade When capacity runs out, merchants can choose the right next step instead of facing confusing billing.
Why this model works

Built for clarity, not billing complexity.

Simple

Merchants pay for recovery conversations, not AI tokens or message events.

Flexible

Free + top-ups let merchants start small without forcing a subscription too early.

Scalable

Subscriptions create a predictable monthly allowance while top-ups handle bursts of demand.

International

Designed for WhatsApp-heavy, multilingual customer journeys.

Frequently asked questions

Questions merchants usually ask first.

What counts as a recovery conversation?

One recovery conversation is one abandoned checkout entering Moda Interact's automated WhatsApp recovery flow.

Do purchased top-ups expire?

No. Purchased conversation credits are intended to remain available until they are used.

Why do top-ups change by plan?

Subscribers are committing to a monthly relationship, so they receive stronger pricing on additional conversation packs.

Do I pay Meta separately?

No. The intention is a simpler merchant experience without separate WhatsApp billing complexity.

Start recovering revenue

Begin with 5 free recovery conversations.

Start with real abandoned checkouts, buy top-ups when you need flexibility, and move into a monthly plan when WhatsApp recovery becomes part of your growth engine.

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